Connecting Businesses
We believe that a single action can make a difference in the Singapore community, and that collective action can greatly impact the business world. As a non-profit organization and through outreach activities, our team works tirelessly each day to contribute their part to the greater good.
WHO WE ARE
A Distinct Identity
In an advantaged position of "Been there, Done that", we are a group of individual Singaporean professionals and business people driven by a single goal; to share our work experience in Qatar and help others who are keen to walk the same paths as we did.
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Our recommendations and experience sharing sessions are hence lesser of merely theoretical studies but more supported by comprehensive practical experiences and high quality data evaluation collected over the years.
Making A Difference
WHAT WE DO
NETWORKING EVENTS
Outreach Programme
Our goal is to promote business opportunities for Singapore-based
businesses looking to expand to Qatar and help Singapore businesses
in Qatar to expand their outreach. You can hear first-hand insights and gain access to the right resources and connections through us. Learn more about our work by getting in touch with our team today.
CONSULTATIONS
Finding The Right Partner
As the committee members are made up of professionals in their respective fields with decades of collective experience in the market, we will be able to help you find the right partner for your business. If you already have a name in mind, we could assist in helping to evaluate the strength and reputation of your potential partner.
BUSINESS BASICS
All You Need To Start
Between the group, we have an array of trusted local companies providing supporting functions such as office rentals, law firms, administrations, business registrations, PROs, etc whom we have worked closely over the years. Feel free to check with us for contacts of service providers which you require.
KEY PEOPLE
ALDRIN LEE
President
Aldrin is a seasoned maritime executive with over two decades of experience across the maritime, offshore, and marine IT sectors. He currently serves as Vice President of Ship Management at Milaha, overseeing a diverse fleet of 70 vessels across the Offshore, Harbour, and Deepsea sectors, with a total headcount of over 1,200 personnel onshore and offshore. Previously, he has held key senior leadership roles including Chief Executive Officer and General Manager, leading complex maritime organisations and large-scale operations. Aldrin is recognised for his strategic, hands-on leadership, deep sector expertise, and a proven track record in operational excellence, technology-driven solutions, team development, and driving sustainable business growth.
SUSANNA TOI
Vice President
Susanna is the General Manager for both Trendz Design Co WLL and Qatar Infrastructure Co WLL, with a company strength of total more than 1800 staffs and huge inventory and equipment/ machinery assets. Concurrently, she is also the Executive Director (Business Development) of Taleb Group of Companies handling various aspects of the business. In Singapore, Susanna had held the position as Chairman for Young BPW in Singapore Business And Professional Women’s Association (SBPWA) for two consecutive terms.
ZAHED ZULKEPLEE
Secretary General
Zahed is a Vice President at Certis Group and currently serves as Managing Director of Group Security Systems Certis International (GSSCI) in Qatar. A seasoned security-industry professional, his career spans leadership roles across Singapore, Qatar, and Australia, where he has successfully led large, diverse teams and driven business growth in complex operating environments.​ He brings deep expertise in Crisis Management, Aviation Security, Intelligence Analysis, Emergency Management, Operational Planning, and Training Delivery, complemented by strong commercial acumen and strategic business development experience. He holds a Master of Science in Information Studies from Nanyang Technological University (NTU) coupled with industry credentials such as CPP® by ASIS and ICAO National Inspector certification.
JONATHAN LEONG
Treasurer
Jonathan Leong is a highly experienced treasury and trade finance professional with over a decade of experience across international energy and commodity trading organisations, including JERA Global Markets and QatarEnergy. His career spans both established global trading platforms and state-linked energy institutions, giving him a strong appreciation of commercial, risk, and governance considerations in complex trading environments.
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Jonathan’s expertise covers the full spectrum of treasury and trade finance activities, including liquidity and cash management, cash-flow forecasting, trade finance structuring, FX and commodity hedging, working capital optimisation, and strategic banking relationship management. He has played a central role in structuring and negotiating funding solutions, establishing and scaling trade finance facilities, and managing multi-currency, multi-bank credit lines to support large, fast-moving trading portfolios across global markets.
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He is particularly recognised for his ability to operate at the intersection of treasury, trading, risk, legal, and banking counterparties, translating front-office trading requirements into robust, compliant, and capital-efficient financial structures. His work has supported the execution of complex physical and paper trades while maintaining disciplined counterparty risk management, collateral efficiency, and balance-sheet resilience.
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Jonathan is known as a trusted partner to relationship banks, leveraging long-standing institutional relationships to secure competitive pricing, diversified funding sources, and flexible trade structures. His professional style combines technical depth, commercial judgment, and stakeholder management, enabling him to support sustainable growth while safeguarding financial stability in highly complex trading operations.
LEMOUSHMI DEVI
Director for Events & Publicity 1
Lemoushmi is a seasoned consultant with Deloitte, specializing in sustainable operations, complex restructurings, operational efficiency, and enterprise risk management and have led some of Southeast Asia’s most intricate transformation mandates, including debt restructurings exceeding US$2 billion for leading regional shipping groups and over US$1 billion for a major Indonesian coal producer.
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She hold both CPA and CFA designations, underpinning a strong foundation in financial rigor, valuation, and risk discipline. Her work integrates deep financial expertise with sustainable operating-model design, enabling organizations to stabilize performance, mitigate downside risk, and unlock durable long-term value. She is recognized for navigating high-stakes, multi-stakeholder environments and translating complex financial and operational challenges into executable, resilient business solutions.
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Lemoushmi is focused on leveraging restructuring and operational-excellence experience toward partnership in a top-tier management consulting firm or senior leadership within a premier financial institution and consistently deliver measurable outcomes through data-driven insight, cross-functional leadership, and strategic stakeholder engagement, aligning financial performance with sustainable enterprise outcomes.
MINDY TAN
Director for Events & Publicity 2
Mindy Tan is the Business Development Manager at Sovereign & PRO Partner Group (Sovereign PPG) in Qatar, supporting international clients with business setup and corporate services across the GCC. Born in Singapore, she worked in Australia for five years before moving to Qatar, bringing a global perspective and strong commercial acumen. With a background in financial services, she provides practical, commercially driven advice for cross-border structuring and market entry.
"What do you need to start a business? Three simple things: know your product better than anyone, know your customer, and have a burning desire to succeed."
Dave Thomas,Â
Founder of Wendy’s
